Five tips for a great research project
Market research is an essential process for every business but there are many misconceptions about what it actually is. It’s not just people with clipboards...
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Meet the team: Rhea Cairns
"Guess who's back, back again..." Sorry, have we met? We absolutely have! Rhea is a former Neo PR employee returning after a brief hiatus and joining us...
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B2B vs B2C PR: What’s the difference?
The fundamental elements of PR apply to every campaign regardless of whether you are working in the Business to Business (B2B) or Business to Consumer...
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Marketing & PR: Integration not segregation
As organisations embrace the digital era, the lines between different departments are being constantly blurred.
Marketing used to mean direct mail, events, branded stationery and...
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Meet the team: Georgia Keenan
As ever, we like to interrogate our Neo Newbies! The latest addition to the team can cook a cracking roast dinner (unproven at the moment)...
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Five Key Takeaways from Retail Week Live 2018
On the 7th March, I headed down to the Intercontinental Hotel at the O2 to spend a day at Retail Week Live with one of...
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