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The connected PR campaign

06th September 2017 - Louise Howard

When it comes to assessing the value of PR, there are many different theories over which part of a campaign proves to have the biggest impact on a business. We don’t however, believe it’s good to focus on just on...

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Can you guess our hidden talents?

01st September 2017 - Neo PR

From fencing to cactus rehab, the Neo PR team are far from boring. With this in mind we thought it might be fun to give you all an insight into what we do when we aren’t talking press releases and...

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Top tips for starting a career in PR

24th August 2017 - Neo PR

It is the time of year a lot of graduates dread, the time to get a job. You may have just graduated or enjoyed your last summer of freedom, but now is the time to really think about how to...

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Choosing a PR agency: Is boutique better?

10th August 2017 - Sophie Neal

We pride ourselves in being a smaller agency. In fact, we, and our clients see it as an asset. Size isn’t always everything (unless it’s a slice of chocolate cake or a G&T), and sometimes choosing a smaller agency could...

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Have smartphones changed the way we shop?

08th August 2017 - Gemma Spinks

The iPhone has just celebrated its 10th birthday and since being around for so long, it’s no surprise that it is beginning to play a huge part in our shopping experience. It is only becoming easier for customers to shop and...

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Editorial vs Advertorial: Same difference?

03rd August 2017 - Claire Rhodes

We’ve all been there – you get to the end of a really interesting article, then, in the footer it reads ‘Sponsored content.’ As our hero, Richard Branson, once said, “Good publicity is absolutely critical. A good PR story is infinitely...

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Why does B2B technology need PR?

20th July 2017 - Sophie Neal

We would tell you that PR is important for B2B technology because it’s what we do. But we’re all about helping you make informed decisions about your PR and marketing strategy, so we thought we would give you three reasons...

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Is Amazon Prime Day the next Black Friday?

19th July 2017 - Neo PR

Having just reached its third successful year, Amazon Prime Day could be creeping up on Black Friday’s great success. However, they do have one big difference. Despite their similarities, Amazon has limited its discount day to Prime members only, but...

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Q&A with Gemma, Director

18th July 2017 - Neo PR

So you know what being an Account Manager, Account Director and an Account Executive is like at Neo PR. But what is it like doing all the PR stuff and being a Director? We quizzed our lovely Gemma to find...

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Social Media 101: Download your best practice guide!

14th July 2017 - Neo PR

B2B technology is a competitive landscape, so it’s important to get yourself heard. PR is our thing, but so is social media, and we think the two go hand in hand quite nicely. However, if you’re just getting started or consider...

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Nada Giuffrida
Gemma Spinks
Claire Rhodes

Client Coverage Highlights

  • Equifax - UK impact 'minimal', Argentina hit, execs quit, Co culpable
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  • One Stop teams up with Relex to build more accurate shopper profiles
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  • How the right auditing can boost your supply chain
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