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Neo PR is a new breed of B2B technology PR in a digital age. Based in Buckinghamshire and Surrey and specialising in the technology sector, Neo PR delivers PR outreach campaigns that are content-rich with relevant and meaningful messages that resonate and start a conversation.
With an experienced team that develops, manages and executes local, national and international PR campaigns, Neo PR works in close partnership with clients as an extension of their sales and marketing departments to deliver maximum value and high-quality content that makes an impact.
Verney Junction, Buckingham, MK18 2LB.
9-10 Upper Church Lane, Farnham, GU9 7PW.
+44 (0) 1296 733 867
prworks@neopr.co.uk
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Case Study: Dynistics

Market Leader in the Making.
Dynistics:
Market Leader in the Making..

Client.

Dynistics is an award-winning business intelligence software provider, empowering businesses to turn actionable insights into productivity and growth. Its intuitive data visualisation software, Active Dashboards enables users to interpret and examine complex data through interactive easy-to-read dashboards.

Objective.

  • To establish Dynistics as an expert and market leader within a number of sectors.
  • To maintain a steady stream of press coverage in education and recruitment publications.
  • To build a strong and substantial bank of content.
  • To work closely with the marketing team to provide additional support where necessary.
The strategy.
  • Creating new content that appeals to different industries, such as business, manufacturing and IT.
  • Developing Dynistics standing as a Thought Leader through quarterly opinion articles, soundbites and media comment.
  • Creating targeted content for key publications read by decision makers.
  • Seeking and entering industry recognised awards.
  • Working with Dynistics customers to create press releases and case studies to maximise exposure.
The benefits.
  • Continued coverage success in top titles and sectors.
  • Increased awareness of Dynistics as a thought leader in the industry.
  • A collaborative, open and proactive relationship between Dynistics and the Neo PR team.
  • High-quality content produced quickly with key messages consistently included.

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