As Managing Director of his own small business, and with a 25-year background in the computing industry – from engineering to international marketing director for software companies – Ashley has been in his clients’ shoes. With this understanding comes passion - and Ashley is nothing but passionate about the fact that Neo PR is an ‘insourced’ extension of our clients’ teams.

From an in-depth understanding of technology and the market issues, to innately knowing the pressures Neo PR’s clients face in the day-to-day running of their businesses, Ashley also believes that it is our job at Neo PR to drive our clients’ campaigns, not vice-versa. Ashley’s passion lies in distilling the ideas that drive the content for our clients’ PR campaigns; content that is hard-hitting and which can be used across the entire sales and marketing spectrum to drive interest, web traffic and ultimately, sales leads.

Ashley’s passion extends to all areas of his life; his free time is generally filled with exploits in his microlight, track- or rally-driving days and even wreck-diving in Micronesia or off the coast of Mexico.

Krista’s passion for language, meticulous attention to detail and ability to work at a high-level view, in the midst of the specifics and everything in between, provides clients of Neo PR with well-planned, well-executed and successful campaigns that achieve consistent results that are on brief. Her style is focussed and targeted, yet adaptable in a way that allows Krista to pick up and run with an eclectic mix of PR delivery across varying business sectors and target media.

With nearly 10 years’ experience in PR, Krista’s background includes five years focussed on B2B technology, as well as property and construction PR experience prior to this and some familiarity in running consumer-targeted campaigns.

Outside of the office, Krista can be found on the nearest high street stocking up on all things fashion or enjoying a well-earned break at the nearest spa!

There are three qualities that make a good PR: the ability to listen, consider and execute. Jo’s passion for and focus on these three attributes make for an Account Director who is truly an extension of Neo PR’s clients’ businesses. In taking the time to listen to and truly understand the market issues our clients are looking to address, as well as our clients’ unique business needs, Jo is able to plan and execute dynamic PR campaigns that are consistent, on message and deliver tangible business value.

Jo has 8 years’ experience in business-to-business PR and has worked on a wide range of campaigns and clients, from SMEs to multinational organisations and even multi-lingual PR campaigns, maximising the use of her Dutch and French language skills.

Outside the office, Jo enjoys outdoor pursuits that include long-distance running and hiking – and then cooking a well-earned, slow-roast dinner in her Rayburn for herself and her family. With a nice glass of wine, of course!