Retail Technology PR
To be a technology provider in the retail sector requires a fleetness of foot and a flair for creativity, backed up by the ability to deliver quick and tangible return-on-investment. From EPOS data and supply chain innovation to social media marketing tools – the ability to provide retailers, manufacturers and FMCG brands in both the multiple and wholesale sectors with insight that directly impacts their bottom line, is key.
Likewise, the Press across the retail sector demands hard-hitting, relevant and creative content that is backed up by hard facts and figures and, critically, customer endorsement.
Having worked with a range of clients in both the multiple and wholesale retail sectors, from e-commerce specialists to EPOS systems vendors and latterly retail data analysts and online couponing programme providers, including SalesOut, Coupons.com and Hicom, the team at Neo PR brings a wealth of knowledge and in-depth relationships with the journalists and publications in this space as well as a proven methodology for developing insightful content that the press and your prospects alike will want to read.