Author: Neo PR

Choosing a PR agency: Is boutique better?

We pride ourselves in being a smaller agency. In fact, we, and our clients see it as an asset. Size isn’t always everything (unless it’s a slice of chocolate cake or a G&T), and sometimes choosing a smaller agency could work out better for your business. Granted, we could be a little biased, but hear us...

Why does B2B technology need PR?

We would tell you that PR is important for B2B technology because it’s what we do. But we’re all about helping you make informed decisions about your PR and marketing strategy, so we thought we would give you three reasons why we think PR is essential for any B2B technology company...

The Five P’s of Event Success

As the saying goes, failing to plan is planning to fail, and this couldn’t be truer when organising your PR event. Event season is imminent but with a checklist in place, there is no reason for your event not to be a complete hit!...

3 reasons you should have an office dog

Every day in the Neo PR office is ‘Bring Your Dog To Work Day’ as we have our very own office pooch, Sam! Sam belongs to our MD, Ash, who brings him into the office most days. We might be a little biased, but we think that everyone should have an office dog. In case it...

Three tips for a marvellous media tour

I consider myself lucky in that I like pretty much every element of my job (I even find doing press clippings soothing). However, events are hands down my favourite. From press launches to trade shows, to media tours, when it comes to event organisation I am first with my arm up...